Kendall, Cara, and Gigi Can Make Up to 300k Per Instagram Post

What if pictures of your kale salad could earn you $300,000?? CR Fashion Book is reporting that, Kendall Jenner, Gigi Hadid, and Cara Delevingne make up to $300K on a single Instagram post.

An analytics group called D’Marie Archive, has put together an app to determine how influential a model is on certain social media platforms. Frank Spadafora, the CEO of the company, told the magazine that Kendall, Gigi, and Cara, are “currently valued between $125,000 and $300,000 for a single post across their portfolio.”

A photo posted by Kendall Jenner (@kendalljenner) on Apr 26, 2015 at 8:52pm PDT

The next tier of really, really, ridiculously good looking people, the likes of Karlie Kloss, Behati Prinsloo, and Miranda Kerr, can make up to $25,000 to $50,000 for a single post on social media. CR Fashion Book goes on to explain that D’Marie Archive’s private app takes into account “56 metrics—considering factors from post frequency to engagement rate to clickthrough—to help brands determine what a post from a model is worth.”   

A photo posted by Gigi Hadid (@gigihadid) on Dec 8, 2015 at 12:55pm PST

One other interesting note is that directors will ask for models with a specific number of followers. Jennifer Powell of Next Model says, “Casting directors will ask for models with over ‘X’ amount of followers, and then will ask for the specs of the talent after that.” So for us regular people it looks like its time to start getting those followers up:

BLAKE & WYLDE